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Channel: Pay Per Click Strategies » Pay Per Click campaign
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Pay Per Click Ads Using Seasonal Keywords Target Holiday Buyers

It’s prime time to target holiday buyers and profit from the increased traffic and consumer spending. If you haven’t already built seasonal keywords into your Pay Per Click campaigns, there is still...

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Pay Per Click Management: What Bid Management Software Can Do For You

If you’ve spent any time managing a pay per click campaign, you know that it takes diligent management to ensure that you don’t overbid for keywords, maintain your rank and get the maximum ROI (return...

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Classify Your Keywords for Better Pay Per Click Results

Every pay per click marketer knows that the success of any campaign depends on the keyword selection. But, it goes a step further than simply choosing the right keywords. Once chosen, keywords should...

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Pay Per Click Promotion: 2 Landing Page Tips That Convert!

A landing page is as critical to your pay per click campaign as the ad that gets them to click through to it. Following are two tips that will make it convert more prospects. Simple Works Best: Clean,...

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Get FREE Traffic with Pay Per Click Marketing

The title of this post sounds like an oxymoron, we know. But we’ll explain why it’s really not. You really can use your Pay Per Click (PPC) campaign to drive free traffic to your site. Successful...

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